Summary

In this chapter, we have looked at promoting our web site on the Internet using advertisements, advertising networks, other social networks and search engine optimization. Now you have your social network up and running, and you have some advice for promoting and marketing your social network—it is up to you to make it successful. Good luck!

Installing WAMP

In order to install Drupal and the various social networking modules on our own computer, we need a development environment to run it that includes:

• Various PHP and web server libraries to utilize additional features

WampServer is a package providing all of these, and more, for Microsoft Windows systems. Mac users may wish to take a look at MAMP (Macintosh, Apache, MySQL and PHP) at http://www.mamp.info/en/mamp/index.html, while Linux users will need to look for instructions for setting up LAMP (Linux, Apache, MySQL and PHP) on their particular distribution.

Search Engine Optimization Overview

Search Engine Optimization Overview

This is the 2nd volume of a 9 volume series called the Webmasters Toolbox package. Search engines are the number one way that internet users find websites. In most cases, a listing in a search engine is free. So, it's no surprise that Search Engine Optimization SEO is often the first priority when marketing a website.

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